BUBS! Is a bar soap brand designed in my Product, Environment, Material class. BUBS! Is all about stepping away from the norm and making soap fun, all while being great for the planet!
I wanted BUBS! Bar Soap to radiate a fun and youthful energy which I wasn’t seeing from other soap brands. From the start, my goal for this product was to have bright colors and unique shapes as the core to its visual identity. BUBS! visual identity is fun, friendly, and bright to stand above its competitors.
